DON'T GO YET!

Smart Move, you got the book. Now unlock 
The CRO Masterclass.

Yes, I want the CRO Masterclass

Why I Made the Masterclass

Most marketers read about CRO, but very few see what it looks like in practice.
I built the Masterclass to take you behind the curtain.

You’ll watch me analyze data in live-time, fill out the spreadsheets, and live-code tests. I explain every decision, and show you exactly how I scale sites for brands like GEICO, True Classic, and Planet Fitness.

​Once you watch, you'll never unsee it. You'll market differently forever.

You got the book. Now watch me build it.

You already made the smart move, getting Billion Dollar Websites. Here’s where it turns into profit, faster.

Watch me build a $1,000,000 funnel in real time. Every click, every decision, every insight broken down so you can do it too.

This is the exact process I’ve used to optimize over $5 billion for brands like GEICO, True Classic, Planet Fitness, and 200 more. Real data. Real pages. Real wins.

Over 10 hours of unfiltered CRO execution. No theory. No subscriptions. Just the repeatable system that scales any site. The same one that’s paid for itself hundreds of times over.

👉 This process has never left my desk. Now it's yours for under $500.

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SMART FOUNDERS NEVER STOP AT A BOOK.

  • ​ Your time is your biggest asset – Don't take 10 years like me, take 10 hours. This will save you hundreds of hours experimenting alone.
  • ​ The book is strategy, this is action – I pull up real dashboards, analyze live data, and show you how the money actually gets made.
  • ​ You want certainty – testing is testing. It might work, it might not. These tactics are proven, not theory. I've done it 100 times.
  • ​ One-time access, lifetime value – No subscription, no upsell... just a system that keeps paying you back for the rest of your life.
Yes, I want the CRO Masterclass

What You Get in the CRO Masterclass

MODULE 1: The CRO Mindset

99% of marketers, even CROs, don't approach websites the right way. I give you the mindset, no motivational bullshit. Killer-marketer mindset.

  • ​Customers-First: You think you do, but you probably don't.
  • ​What is a Website?: Can you define what a website is? Soon you can!
  • ​Running Campaigns: It's not one-and-done. You need the framework.

MODULE 2: Billion Dollar Data Funnel

This is the core of both Billion Dollar Websites, but now you can watch me execute this. Without watching the data collection, creating hypotheses, and execution, it's still guesswork.

  • ​Raw-Data Analysis: How to read charts, tables, and journey flows like a pro
  • ​Psychographic Data: This is what you don't know about your customers
  • ​Creating Hypotheses: How to turn data into action. This is where everyone gets stuck.

MODULE 3: Mastering Landing Pages

Landing Pages are one of the fastest ways to grow any business. After the CRO Masterclass you'll have absolutely zero questions about them. If not, ask me anytime and I'll build more.

  • ​Winning Hero Sections: If they don't scroll past the first section... you're bleeding more cash than you know.
  • ​Offer Creation: You're selling an outcome, not a product. Don't forget it.
  • ​Buy Boxes: Customers need to feel like they're winning. Let me show you how to make them feel like the biggest winners. 

MODULE 4: Live-coding & Case Studies

The entire course is teaching the tactics while I execute it for a leather goods brand. At the end you'll watch me live-code split tests from the entire course based on the Billion Dollar Data Funnel.

  • ​Executing Hypotheses: You got data, but watch me take the actions
  • ​Live-Code Split Tests: You'll get to see hours of work turn into a true test
  • ​Case Studies: Before/After tests with huge revenue lifts

I'm teaching you directly.

Like I said... couldn't put all of this in a book. I have to directly teach how to be a 1% marketer. I'm just sharing what I've proven has worked again and again. Why me though?

  • ​$5 Billion of Revenue: I've been around the block.
  • ​3 Major Exits: 8 companies, 3 exits about websites
  • ​Just Me. No one else: I didn't outsource this.

Stupidly affordable.

One-Time Offer: $499

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